Talent Acquisition Competitive Landscape

 

• Product Strategy

• Market Assessment

• Competitive Analysis

• Supplement an Existing Product

• UX Design

Working with a Dallas-based talent sourcing firm, my team was tasked with assessing the talent acquisition landscape, conductING market research to define what features would give their product a competitive advantage, & DESIGN

 

MARKET OVERVIEW

Research market landscape to paint a picture of who the industry players are

COMPETITIVE ANALYSIS

Created business profiles and competitive matrices to analyze each

DESIGN

Identified and designed features that would provide a competitive advantage

 

My role as the Design Lead focused on tHREE aspects :

• Conduct expert level research analysis to build credibility quickly with client who had previously been burned

• Deliver extremely clear visuals incorporating relevant data to make the clients decision making process easier

• Design the new product that would integrate seamlessly with their existing system to provide more value and versatility

 

Market Overview

 

The initial approach required a thorough analysis of the talent acquisition landscape, followed by presenting those findings in a way the client could get the big picture and make decisions on the right market to target for the product.

 

• ASSESSING THE OVERALL MARKET OF PLAYERS & CATEGORIZING THEM IN 3 DISTINCT GROUPS

• Building business profiles of each competitor to provide snapshots of what they do well

• PRESENTING INFORMATION in a manner that is consumable, clear, but shows depth of effort

 
 
 
 

Competitive Analysis

 

The data collected on all the industry players was well-received and provided all the information necessary to start breaking down each ones strengths and shortcomings.

 

COMPETITITIVE MATRIX

 

SCHEMATIC + User Flows

 

After collaborating on what features our team wanted to build for the product, it was important to showcase how the product additions would plug into the existing system.

 
 

APPLIED DESIGN

 

DASHBOARD > MANAGE JOBS > JOB SUMMARY > JOB TALENT POOL

TABLET + MOBILE VIEWS